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Knightsbridge living room with bespoke media wall, velvet armchairs and fireplace – The London Classic
[ london ]

A London Studio with Italian Craftsmanship

Paolo Rota Interiors is a luxury interior design and interior architecture studio based in London, founded by Italian interior designer Paolo Rota. From our studio in West Hampstead we design refined, fully bespoke homes for private clients, international buyers and property companies.

Our work in London ranges from Victorian townhouses and Georgian apartments to contemporary family homes. Each project is shaped around the client’s lifestyle and the architecture of the building: we restore period details, rethink layouts and introduce bespoke furniture and joinery crafted in Italy.

We manage every stage – concept, technical design, procurement, site supervision, installation and styling – so that your home is delivered complete and ready to live in.

Our London Projects

[ where we work ]

London Neighbourhoods

We work across London and have completed projects in some of its most beautiful neighbourhoods:

Outside London we design homes in Milan, on Lake Como and in Miami.

[ our services ]

How We Can Help

Our Interior Design Process

Concept and Vision

The first step of every luxury interior design project, whether in London, Milan, Miami, New York, or the Hamptons, is defining your vision. Through our refined process, we create bespoke interiors that reflect your lifestyle, preferences, and budget. This forms the foundation of a concept design that transforms a house into a true home.

Detailed and Technical Design

Once the vision of your interior design project has been defined, we will plan everything in order to make it real. Technical drawings, liaising with other professionals involved in the project, refined interior details, sample sourcing, physical mood boards… and anything else needed to offer you the best luxury interior design service.

Procurement and bespoke furniture

We select the finest furniture, lighting, and materials from top international brands, and offer fully bespoke pieces crafted in our workshops. Wardrobes, kitchens, sofas, beds, and custom designs are created to suit your home, lifestyle, and culture, whether in London, Milan, Miami, or New York.

Construction and Site Management

While your bespoke furniture is being crafted, we oversee every aspect of the on-site construction. Through regular visits, meetings with contractors, and detailed reports, we ensure your interiors are executed exactly as designed, keeping you updated throughout the process.

Installation and delivery

Our global network of artisans and logistics partners allows us to manage installations anywhere in the world. From London to Miami or the Hamptons, we ensure every piece is installed precisely according to the design, completing your bespoke interiors with care and precision.

Handover

Once installation is complete, we prepare your home for you. We guide you on caring for bespoke furniture and refined finishes, explain integrated technologies, and prepare every room so all you need to do is open a bottle of champagne and enjoy your beautifully designed home.

Interior Design Services

Living room with stone fireplace and bouclé armchairs – The Quiet Form, Hampstead
INTERIOR DESIGN

We craft refined, fully bespoke interiors tailored to each client’s lifestyle. With no fixed style, our design approach is personal, elegant and detail-driven, offering a complete turnkey interior design service.

Bespoke quartz furniture designed by Paolo Rota Interiors
BESPOKE FURNITURE

We design custom furniture and joinery crafted in Italy with exceptional materials and craftsmanship. Our in-house production offers a seamless, cost-efficient solution for fully bespoke, Made-in-Italy interiors.

Bentley Home cushions in a luxury interior
PROCUREMENT

We source premium furniture, lighting, materials and finishes through our global network of artisans and luxury brands. Our team manages purchasing, shipping and installation, delivering a complete turnkey procurement service.

Versace tableware styling in a luxury home
HOME DRESSING

We curate accessories, art and antiques to complete each space with character and elegance. Thanks to our network of international artists, we can also commission bespoke pieces for uniquely refined interiors.

[ faq ]

Frequently Asked Questions

Where is your London interior design studio?

Our studio is at Alfred Court, 57 Fortune Green Road, London NW6 1DW, in West Hampstead. You can call us on +44 20 3576 1580, Monday to Friday, 9am to 5pm.

Which areas of London do you work in?

We design homes across London, with completed projects in Hampstead, Knightsbridge and South Kensington, and we work with clients throughout central and North West London.

What services does your London studio offer?

A complete turnkey service: interior design, interior architecture and period renovation, bespoke furniture and joinery made in Italy, furniture procurement and home dressing.

Do you work on listed or period properties?

Yes. Many of our London projects are Victorian or Georgian homes. We restore and reinterpret original features such as mouldings, fireplaces and proportions, working alongside architects and contractors.

Why choose an Italian interior designer in London?

Paolo Rota brings Italian design culture and a trusted network of Italian artisans and manufacturers to London homes, combining British architectural heritage with Italian craftsmanship.

How does a project start?

With a conversation about how you live and what you would like to achieve. Share a few details through our contact form or call the studio to arrange a first consultation.

Contact Us

YOUR INTERIOR DESIGN JOURNEY STARTS FROM HERE